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UK's First Prepaid Debit Card With Built-In Proof-of-Age
04/30/2008
Innovation
UreLife has launched UK's first ever prepaid card to incorporate Government-approved
proof-of-age verification. The new card is a prepaid Visa debit card combining
a colour photograph and PASS (Proof of Age Standards Scheme) accredited proof-of-age
hologram. Five age groups, between 12 and 20 and from 60+ years-old, can benefit
of the Urelife card. The card is colour-coded according to the age category. As
other prepaid debit cards, UreLife card carries a balance that can be topped-up
by phone debit transaction, direct debit or via cheque and even postal orders.
The UreLife card is the first of its kind prepaid card to integrate a numbering system allowing
online retailers to easily and automatically reject payments from underage purchasers.
How would this apply to you ? « Back to previous pagePerspective
UreLife card provides a new and efficient way for parents and merchants, and for the first time online retailers, to prevent underage spending on products like alcohol, cigarettes and other age-restricted goods. Thanks to the colour code, the photograph, the PASS hologram and the printed birth date, the card is unique and cannot be counterfeit. Moreover it is not only dedicated to children and teenagers, elder can access UreLife Card. It will allow parents, family and even users to manage and spend their money in an easier and safer way. The ability for online retailers to identify the underage purchaser and reject his payment represents a true innovation and a step forward in age-restricted goods’ electronic commerce.
